Tuesday, September 6, 2011

ENGAGEMENT WATER-LOO


Reportedly workers at an Australian call centre have been asked to time their toilet breaks and are reprimanded if they take more than five minutes. The employees have to punch an individual identify code into their phone every time they went to the loo and have to give an explanation to the management if they exceeded the time limit. At the Centrelink call Centre which has been dubbed as “battery hen-type workplace” even managers follow the employee to the bathrooms to hurry them along. The call centre is also known for being cringe-worthy and stuffing too may people in too little space. No wonder the call centre has a high turnover. Incidents of people standing-up and just walking-out of their jobs have been reported. Can anything be worse than this?


This reminds me of something I wrote in my book ‘Employee Engagement’ recently. In Japanese Production Management (JPM) waste was defined as anything that was absolutely unessential to production. All costs associated with non-value added functions are considered a form of waste that should be eliminated, whether it involves buffer between operations, slack time, waiting time, walking time, holiday and vacations, resting time, walking space at workstations, or more generally indirect labour such as skilled trades and maintenance workers. Rest time breaks, bathroom breaks, or time to wipe away sweat are regarded as waste. Obviously it had huge fallouts – one of them being Karoshi or sudden death of employees due to overwork. The Call centre in Australia and similar organizations should draw a lesson from the same.

Obsession for efficiency is always devoid of effectiveness of a system. And I define effectiveness of a system as the degree of acceptance among its various stakeholders, especially those directly affected by the same. Efficiency without effectiveness is a waste in itself. Such policies shall disengage employees on both rationale and emotional plane in a form similar to erosion of sand ridges by sea waves. Short-term profitability dreams shall ruin long-term sustainability chances of the organizations.

7 comments:

Asha said...

It is surprising that there are people who are still forced to work in such inhuman circumstances. Are we moving back to the Industrial Revolution era?

Dr. Debashish (Deb) Sengupta said...

Hello Prof. Asha,

Shocking indeed! I guess there a quite a few who have been left out in the human evoultion process and are sill primitive gorillas :-)

Cheers,
Debashish

Devpriya Dey said...

Its not surprising for me since i have witnessed such practice in Mphasis-An HP Company, "SWIFT" process. This process dealt with Email & Chat Support for HP desktop for customers from US & Canada.

Employees had been allocated fixed loo as well as food breaks. During that period if they were busy on chat or email they had to wait for their next turn since they could not barge in to other employee's timing.

Not only this by the time they got free for their break, the food use to get over. So they survived on smokes & only smokes.(At times chewing gums)

Moreover the ergonomics at worse condition:
Either the AC use to be at peak cold or not working at all. Secondly the position of mouse & key pad were such that employees wrist use to pain. Third the lights were so brightly projected that it use to reflect the keyboard which glared at the eyes making them difficult to chat or email. Fourth, the space between one employee & another were so less that if one employee moves the other employee's elbow use to get hit.
The total of more than 540 employees were deputed out of which within 1 year only 10 employees remained including the operation managers.
Such a SICK PLACE is Mphasis - An HP Company which gets acquired every 3 - 4 years.( Mphasis,Mphasis-BFL, Mphasis- An EDS Company and NOW Mphasis - An HP Company... God Knows who will acquire it next!!!

juhi said...

it would be suggested to these companies that they should not incur an extra cost on employee engagement kind of things...because the meaning of employee engagement is still not clear to them...

Dr. Debashish (Deb) Sengupta said...

Dev, right on the money. Nice example.
Cheers, Debashish

Dr. Debashish (Deb) Sengupta said...

Hi Juhi,

I cannot read the disappointment with such companies, in your comment. That's very natural and expected.

Best Wishes,
Debashish

Devpriya Dey said...

Thank you so much Sir for your feedback.